A Complete Guide to

A Complete Guide to

Last updated
May 18, 2023

Bubble is a powerful no-code app builder that enables you to create sophisticated web and mobile applications with little to no code. In this guide, we'll cover how Bubble works, its features, alternative options, scalability, use cases, cost considerations, pros and cons, security measures, integrations, and address common user questions. Let's dive in!

What is

Bubble combines a visual programming language and a web development framework.

The no-code landscape offers an alternative to more standard approaches to developing web applications. Users can use these programming tools to create unique online applications, modify databases and processes, add page components (images, text, input forms, maps), and design their interfaces. also includes a marketplace where you can discover ideal templates, plugins, and services to help you build strong products.

How does the platform work? is a web application development platform that streamlines the process of creating custom web applications. It utilizes drag and drop interface to enable users to visually assemble pre-defined actions, then, it automatically translates these visual sequences into the necessary code. With, users can create complex web applications with ease and precision.

Bubble allows you to fully customize all the features of your application within the tool itself. The platform offers a range of basic functionality and hundreds of free and paid extensions, giving users the flexibility to choose what works best for their specific needs.

Technically speaking, combines modules coded in JavaScript, CSS, and HTML into a functional node.js application. This means that follows trusted and accepted web standards, so, if the standard capabilities of are not sufficient, developers can build custom solutions in JavaScript.

Bubble use case

  • Bubble MVP app development

    Many people use to create MVPs (Minimum Viable Products), a basic version of a product or service that is developed with the primary goal of testing and validating its feasibility in the market.

    By starting with an MVP, and building it with a no-code platform, you can avoid the risk of investing a significant amount of time and resources in developing a product that may not meet the needs of your target audience.

    When building an MVP on Bubble, you need to define your MVP and determine the core features that you need to include from the start. If your MVP needs to be a native app from the outset, you may need to consider that you’ll have to take some additional steps. However, for most basic MVPs, Bubble can be a reliable solution.
  • Automate Workflows

    Many businesses can benefit from custom software that helps them automate their processes.

    While it is common for small and medium-sized enterprises (SMEs) to utilize various off-the-shelf software as a service (SAAS) subscriptions, there are benefits to using custom software built with

    With custom software, SMEs can tailor the platform to their specific needs and requirements, allowing for a more efficient and effective workflow. Additionally, custom software can eliminate the need for multiple SAAS subscriptions, potentially saving them money in the long run.

Bubble Features

  • Drag and drop's drag-and-drop feature allows users to create applications visually without requiring code. The feature is based on the concept of "What You See Is What You Get" (WYSIWYG) editing, meaning that users can design and manipulate their application's user interface exactly as it will appear to their end-users.

    Users can drag and drop elements such as buttons, text, images, forms, and other user interface elements onto the design canvas. They can then customize the elements' properties and behaviors using a variety of settings, without writing a single line of code. These elements can be grouped and organized to create complex workflows and logical sequences that form the backbone of an application.
  • Workflow

    In, the Workflow feature allows you to automate processes by setting up a sequence of events and actions. Each step in the sequence has an event that triggers it and one or more actions that occur when the event happens.

    There are many pre-defined events available, and you can also create custom events to make your application more tailored to your needs. Once you've set up the event, the associated actions will be triggered. You can choose from predefined actions or create your own custom actions.
  • Encrypted database

    One of's key features is its encrypted database. When working with data in your app, there is a continuous flow of communication between the user's device and the Bubble server. This communication is encrypted at all times to ensure that any data sent between the user's device and the server remains private.

    For instance, if a user inputs personal information like their name and date of birth, that data is encrypted while being sent to the server and while it's stored on the server. This means that the data is protected from unauthorized access and stays secure at all times.
  • Hosting

    When it comes to server maintenance, infrastructure, or operations, can take care of the deployment and hosting for you in a safe and secure way.

    Bubble also offers a dedicated hosting plan. This means that your app can be hosted on infrastructure that's isolated from other Bubble customers. Your app would run on dedicated servers, which can provide enhanced reliability and the ability to scale as required.

    Bubble takes care of all the server setup, software installation, and monitoring, freeing you from the burden of managing these tasks yourself. This can be especially beneficial for those who want to focus on developing their app without the added complexity of managing the underlying infrastructure.
  • API connector’s API connector is probably their most important plugin on the market. As the name suggests, it lets you connect to other apps and services to share actions and data. Bubble's API Connector enables you to seamlessly integrate external APIs with your Bubble app.

    With this feature, you can easily call external applications or utilize custom logic developed outside of Bubble. This allows for greater flexibility and expands the capabilities of your Bubble application beyond its native functionality.
  • Debugger has an integrated debugger to help users easily identify and correct errors in their applications. With this tool, users can see each element's performance, and the data being passed, and diagnose any issues in real time. The debugger streamlines the process of identifying and fixing issues, allowing users to focus on enhancing their application's functionality.

Bubble app building

Bubble is a great tool for building custom software quickly and affordably. When you build an app with Bubble, you start with a blank slate or you can select from a variety of templates available on the marketplace. Then, you can design or modify the user interface (the screens/buttons/forms), build workflows (the interactions with your app), and manage data storage.

You can also connect to other web services through APIs, schedule tasks for the future, and run recurring tasks as needed. Bubble can be used on both desktop and mobile web browsers, and there are options available to “wrap” (submit) Bubble apps to the Apple and Google app stores.

  • What can be built with Bubble?

    Many start-ups (and even well-established businesses) use application builder. With Bubble, you can create all sorts of applications, such as:
    - Apps for job boards.
    - Real estate aggregation apps for brokers and clients.
    - Apps for events and courses on the market.
    - Marketplaces
    -  Internal tools for your company, such as CM or accounting
    - Personal business inventory and customer service software.
  • What cannot be built with Bubble?

    The platform is not designed to do everything. It might not be the ideal choice if you are designing a game app with complex visuals and movements. Also, if you're building a native app (one for app stores), you'll need to integrate it with another third-party service. may not be the best choice for building high-performance applications that require low latency capabilities.

    While Bubble is a powerful platform that can handle complex workflows and automate many aspects of app development, its infrastructure may not be able to provide the speed and responsiveness that some applications require. For example, a trading platform that requires real-time updates on prices and handles millions of transactions per second could experience delays that negatively impact user experience.

Learn more: How to build an app for your business without code

Bubble security takes the security of your data very seriously. The platform is built on top of Amazon Web Services (AWS), a highly secure hosting platform.

Additionally, dedicated plans come with free SSL certificates that ensure secure communication with your app servers over HTTPS.

Additionally, allows you to recover data from any point in time with point-in-time recovery. You can choose how long retains your data and increase your data storage as needed. In case of a complete loss of a database server, uses Amazon's RDS automatic backups to restore data.

Bubble review: Bubble pros and cons

Benefits of Bubble

With Bubble, you can build and launch a web application in a shorter time frame compared to traditional code-based development.

Bubble offers a wide range of customization options and integrations and it also has a good free trial option, to test all available services.

The community is very active and many templates, plugins, API integrations, and features are added to the tool's catalog every day. They’re also supportive and helpful towards their members. Users frequently offer free assistance and step-by-step guides to others who need help.

Bubble Limitations

Depending on the complexity of the application, it may not perform as well as a code-based application. has some limitations in terms of responsiveness. While it is possible to create responsive web apps with Bubble, it does require some practice to master the subject. Having an expert assist you in creating responsive web apps with can be beneficial, as they can help you navigate its limitations and ensure that your app is optimized for all devices.

Using no/low-code tools which are relatively new, carries some level of risk. However, a factor that can give you some reassurance is Bubble's promise to release your data if they ever cease operations. Not all platforms commit to this, so it is a significant advantage of Bubble.

If you're considering using, it's important to note that the platform doesn't support exporting code or transitioning to another no-code platform. If you do decide to switch to a code-based development or another no-code platform, you may need to start from scratch. This is because is a proprietary platform, which makes it difficult to migrate to other platforms.

Although this limitation can be a significant constraint for some users, provides a wide range of features to help you expand your app, such as database scalability, server capacity, and custom code integration. The goal is to build a fully functional and scalable app within the platform, without having to migrate to any other solution.

Bubble Alternatives

  • Bubble vs Adalo

    While Adalo is perfect for non-programmers looking to quickly create native apps, Bubble is better suited for businesses of all sizes looking to develop web applications with the potential for scalability. Read our complete comparison here.
  • Bubble vs Flutterflow

    Bubble is great for making quick changes to your app and if you need to connect with many different services. If your app requires frequent updates FlutterFlow may be a better fit for you. Read our complete comparison here.

  • Webflow vs Bubble

    Bubble is known for its good set of back-end features and many integrations, but, compared to Webflow it may lack flexibility and design freedom. Webflow is better for front-end design and has more marketing and sales features. Read our complete comparison here.

Bubble Scalability

The Bubble platform offers both scalability and performance optimization, which includes handling an increasing number of Bubble apps and improving the user experience for end-users.

For successful app development using Bubble, it is crucial to establish a solid database structure and design plan from the outset. This ensures that your application remains scalable and maintainable over time.

Overall, Bubble is a fully scalable platform, and it can handle real-time data with minimal delay and accommodate up to a million users on a mobile app.

Bubble Integrations

  • Airtable

    Bubble’s Airtable integration lets you create your own fully functional web application using an existing Airtable base. This powerful plugin lets you read from and write to a database in Airtable, so you can build custom user interfaces and workflows for your data with Bubble’s visual editor, all without code.
  • Figma

    Import your Figma file and Bubble will translate every design element into respective Bubble elements.

    Make will help you connect Bubble with any app or service that might be missing in Bubble’s app library. With Make’s no-code toolkit, you can design workflows with as many steps as you need and integrate an infinite number of apps.
  • Slack

    Bubble's Slack plugin provides users with advanced features to integrate the Slack API into their web applications. This integration can be done without the need for coding.

    The Slack plugin allows for various capabilities such as creating a bot for the web app within Slack, building an internal team chat tool that synchronizes with the user's Slack workplace, and much more.

Bubble io examples

These are some successful apps built with the help of

Incomee - An app that helps freelancers send invoices, manage finances and track their business progress. - A members-only platform for professional land investors, that brings together information about properties. The app provides a centralized marketplace where members can find, buy, and sell wholesale properties. - A freelance recruitment platform for tech freelancers that raised 11 million euros in 2018, created its application thanks to Bubble. Comet has the functionality to accept applications, and screen and evaluate talents.

Reachr - An app that facilitates communication and collaboration between brands and influencers, allowing them to work together more effectively.

Bubble no code templates

Bubble offers a variety of no-code templates that allow users to quickly build functional web and mobile applications without the need for extensive coding knowledge.

Templates are semi-finished apps that can give you a starting point when you first set your project up. These templates contain both design and workflows and serve a wide range of different industries and use cases, from e-commerce and social networking to project management and healthcare.

By selecting a template that aligns with their specific needs, users can accelerate their app development process and focus on customizing the template to meet their unique requirements. Additionally, users can modify the templates to fit their brand and design preferences, resulting in a fully personalized application.

Bubble cost

The free plan allows you to familiarize yourself with the platform and develop your application.

Paid subscriptions include extras like white labeling, custom domain, Bubble API access, and reserved server capacity, which are listed below.

  • Personal – $25/month (paid annually) or $29/month (paid monthly).
    A basic plan is ideal for testing your project or minimum viable product.

  • Professional – $115/month (paid annually) or $129/month (paid monthly).
    For projects that involve a little more development and an advanced plan.

  • Production – $475/month (paid annually) or $529/month (paid monthly).
    For large projects that require team collaboration.

Bubble Agency

While offers a powerful platform for building web applications without coding knowledge, working with an experienced development agency can provide you with access to a broader range of expertise and ensure that your application is fully customized to meet your specific business needs.

Technical knowledge is essential for developing scalable and reliable applications on Knowing how to structure data, integrate external APIs, optimize workflows, and troubleshoot issues are all critical skills that can make or break a application.

LowCode agency can help you fully leverage the capabilities of to create scalable, efficient, and robust applications that meet your needs. From ideation to deployment, our team of experts will assist you every step of the way. We'll help you with implementing complex features, optimizing application performance, and troubleshooting any issues that come up during the development of your app.

Do you have an idea for a project and want to bring it to life? Our specialists can get in touch to discuss your ideas. Contact us today!

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