S4 Episode 27 Are You Setting Your Mobile App Up for Failure?

In this episode of The LowCode Podcast, we tackle one of the most brutal realities in tech: 73% of mobile app projects fail. Drawing from our own experience building and rescuing mobile products, we unpack the hidden causes behind that number: poor planning, unclear user personas, bloated feature sets, regulatory blind spots, and the long-tail cost of post-launch maintenance.

We break the conversation into four stages of the app lifecycle: planning & requirements (where vague ideas and shifting priorities sabotage projects before they begin), design & technical realities (covering performance pitfalls, inconsistent UI/UX, and overlooked needs), security and compliance (where ignoring legal, regulatory, and monetization details creates massive downstream risk), and finally, we examine the post-launch phase, where lack of maintenance, slow iteration, and scaling issues kill momentum.

If you’re building a mobile product or advising someone who is, this episode delivers the practical frameworks and mindset shifts that separate successful apps from the 73% that don’t make it.

Transcript